Stephanie Gimenez, Viviana Diego Benito and Montejo are journalists who do "The voice of the neighborhoods (West).
" neighborhood's voice" is an independent, monthly, free and commercial that reflects the daily life, struggles and stories of Echesortu, Azcuénaga, Belgrano and part of Ludueña.
youth roam the neighborhood with a supermarket changuito. But there are shopping, but a stack of publications. They stop at each house, play ring, talk to neighbors and provide a copy of which crowd the picture. The scene describes a particular form of distribution of a journalistic medium. No market research behind it. Not a consultant who charges in dollars. There is not a business, or big cities, nothing to become the medium of communication in a symbolically bound and determined by the market. Not so. The talk that is generated with each resident during the distribution, human exchange, the whole scene at a different world where the market is just one element in a universe with other values.
The voice of the neighborhoods (West) fills the little monkey, which moves pushed by some of the young journalists who created this media neighborhood of western, free distribution in hand, house to house. The circulation of the first issue, which is circulating these days, is three thousand. Neighborhood businesses, especially small and medium businesses, support to independent media and advertising this in this case this term, which in other contexts often used cynically, it recovers its true significance.
The wording of the voice of the neighborhoods (West) is not exactly one of those buildings imposing hall in which, if carpeting, a receptionist filtered input of those who come. Not at all: it is in the house of one of the journalists who gave birth to the venture "between the courtyard and part of the grandfather," a site that looks these days full of copies.
And Grandfather, 88, undertook the task of commenting in the neighborhood of the existence of the publication, which is monthly and has 16 pages. A woman who inhabits the area provided "vehicle" with which it distributes. The newspaper has the motto "The Voice of the neighbors is news to us, and just go your pages is clear that the phrase expresses a whole conception of journalism and communication, because defining what is news and what is not, is the largest and most profound ideological operation carried out in the media to construct reality in terms of interests that always, by definition, remain in the dark, untold .
The influence of the area west of Rosario, including the neighborhoods Echesortu, Azcuénaga, Belgrano and part of Ludueña. The deal is unique street boundaries Avellaneda, United Provinces, Santa Fe and Mendoza.
Diego Montejo, Viviana Estefania Gimenez Benito and young journalists are responsible for the project, which also has staff external. "The door to door contact with neighbors is a very enriching experience that creates a lot of people's participation, which offers data, information, and suggests notes," said Montejo, who lives in the area, and has undertaken other projects news in the neighborhood.
Benedict referred to the difficulties that had to cross to see the publication in the street. He did it with his eyes on "the son of a paper" produced by the three young journalists, according to its own definition.
"The idea is to make an independent media, a lung, and is a serious product, neat, well done, with journalistic standards," Benito said pointing to one of the prejudices that circulate about the independent press. For the worshipers of the market, only the media that depend on big companies can establish itself as serious and quality products. But it seems that these young journalists.
"We laburar journalistic quality. We communicate as a human right. We believe in a decentralized communication with plurality. And that is sustained over time, "said Benedict, who placed special emphasis on the work put into each note, and finding a good layout, which results in a readable," with notes and good publicity separated, another definition places neighborhoods Voice (west) at odds with the media that blur these boundaries to sell a pig in a poke. "There is magic. This is pure connection, "he said Benedict could not hide his excitement at being able to realize this vision tangible communication.
After walking the area, Gimenez beat out a number of juicy anecdotes that took place during his work as a writer and deliverer, among other responsibilities he has in the newspaper. "It's the most force is to pull the car," she told fellow. And they were not using a metaphor related to physical strength the girl to push the little monkey.
"Addressing a note with an idea and then, for what it received from the neighbors, changing the focus, or imagined things arose at the beginning. I could write a book based on the experience with the local people, "he said Gimenez, who in the first issue not only wrote the cover story, a transport research, but also was responsible for one of the most fascinating sections the monthly, entitled "From behind closed doors."
The idea is to play ring a neighbor, entered the house, chatting, and reflect the personal stories of people who live there. As simple and revolutionary.
addition to research and dives into the daily lives of those who are only news if it involved a police fact, the publication provides sports, culture and a section, "Taking mates", dedicated to literary texts illustrated for the occasion. On page 14 of the first issue, the "De laburantes" reflects the transformation of the neighborhood during the Menem decade, when the large factories that provided jobs to hundreds of workers, became commercial centers.
"Now, in those lands that cradled by more than 700 metal workers now stands Village cinema complex, supermarket Carrefour, also foreign capital, and a block, the international fast food chain Mc Donald, "reads the note of Maria Cruz Ciarniello destination featuring Gema factory under the title" What was progress. "
The little monkey is walking the streets of the neighborhood, and locals know they are their own voices, stories, longings, which they fill to the brim.
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